Gyms: Setout builds a website where people book classes and a taster session.
£39 a month including VAT. Your domain's included, you can cancel any time and you pay nothing until it's live.
People choose a gym on three things: is it close, what's it like inside, and when are the classes? They decide in minutes, on their phone, and the gym that lets them book a free session there and then usually gets them through the door.
Setout builds your gym that website, on a design made for gyms and studios. Your timetable, your coaches and your prices sit on the page. Members book a place in a class and see how many places are left; newcomers book a free taster session and get an email reminder the day before. You see the whole site on your phone before you pay a penny.
What every gym's website needs
Whoever builds your website, these seven things bring new members through the door. Use them as a checklist for the site you have now.
The timetable, with places left
Show the week at a glance, and how full each class is. A class with two places left fills faster than one that looks empty.
On Setout: Classes have a set number of places, and members see how many are left when they book. The Forge design shows the week as a timetable.
A free taster session, easy to book
A free session or a day pass is the easiest yes there is. Make it the first thing a visitor can book.
On Setout: Make the taster session a bookable service. Newcomers pick a time, you get the booking by email and they get a confirmation and an email reminder.
Prices, all of them
Monthly membership, pay as you go, class packs, students: list them. People who can't find the price assume it's high.
On Setout: Each option has its own price and description. Setout doesn't run memberships or direct debits, so keep your membership software for those.
Your coaches, by name
Members train with people. A photo, a name and their qualifications, such as a Level 2 gym instructor or Level 3 personal training certificate, for each coach.
On Setout: Introduce your coaches in your about section, and members can choose who they book with.
Photos of the space
The free weights, the rig, the changing rooms, the car park. Real photos taken at a quiet time show people what they're joining.
On Setout: Your photos go in a gallery on your site, added from your phone in a few taps.
Inductions and health checks
Say how new members are inducted and that you ask everyone to complete a health questionnaire before training. It reassures beginners and protects you.
On Setout: Make the induction a bookable service, and say in its description what to bring.
Opening hours and where you are
Staffed hours, any 24-hour access, parking and the nearest bus stop. Name the area so Google shows you to people nearby.
On Setout: Your opening hours show on your site, and we put your area in your page title ("Gym in Bristol").
Designs made for gyms
Each one opens live, with example content. Yours carries your name, your photos and your reviews.
Bold Example design for gyms and academies: loud and punchy, with online booking. Open the Bold design live 
Forge Example design for gyms: a weekly timetable built from the classes members book. Open the Forge design live 
Surge Example design for gyms and coaching: bold and athletic, with your results and reviews up front. Open the Surge design live How it works
Tell us about your business
Fill in the form below. We'll call you the same working day, weekdays, if you ask before 3pm. Ask after 3pm or at the weekend and we'll call you the next working day. Send us your current website or Facebook page, a few photos, your services and the area you cover. One phone call is usually enough.
We build it
We build your site on a design made for gyms, with your services, your area, your reviews and a way for customers to reach you. It's usually ready within a couple of days.
You see it on your phone before you pay
We send you a private link. Look at it on your phone, show it to whoever you like and tell us what to change. You pay nothing until it goes live.
See it before you pay, then 30 days to change your mind
- £39 a month including VAT, or £390 for the year. One price for the whole business, however many of you there are.
- Nothing to pay until it's live. Building it and previewing it cost nothing.
- A full refund within 30 days of your first payment if it isn't right for you.
- Cancel any time. There's no contract, and no setup fee.
- Your web address is included while you subscribe, along with hosting and security.
- Change it yourself from your phone, or ask us and we'll do it.
Questions gyms ask us
How quickly can you build a website for my gym?
Usually within a couple of days of our call. Send us your timetable, your prices, your coaches and photos of the space. You see the site on your phone before you pay anything.
Can members book a place in a class?
Yes. Set how many places each class has, and members see how many are left when they book.
Does Setout handle memberships and direct debits?
No. Keep your membership software for those. Setout runs the website, class bookings, enquiries and email newsletters.
Can I sell class packs or gift cards?
Yes. Sell gift cards and products from your own site, and members spend gift cards when they book.
Most of my clients come by word of mouth. Do I need a website?
Word of mouth brings the best clients, and many of them look you up before they get in touch. A website on your own address is what they find: what you do, what it costs, who you are and how to book. It's also where Google sends people who search for what you do in your town.
What does it cost, and is there a contract?
£39 a month including VAT, or £390 for the year. That's for the whole business, with hosting, security and your web address included, and no setup fee. There's no contract, so you can cancel any time, and if it isn't right for you we'll refund your first payment in full within 30 days. You pay nothing at all until your site is live.
Tell us about your business. We'll build your site and send you the link to see it before you pay.
We'll call you the same working day, weekdays, if you ask before 3pm. Ask after 3pm or at the weekend and we'll call you the next working day. There's nothing to pay until your site is live.